Super Bowl 2024 memes and viral moments: Taylor Swift and Travis Kelce celebrate win, Usher's halftime show, Beyoncé's new music and more. (2024)

Though people gathered around their TV screens to watch Super Bowl LVIII — in which the Kansas City Chiefs eked out a 25-22 victory over the San Francisco 49ers in an overtime thriller — much of the discussion about advertisem*nts, on-field plays, unexpected moments and celebrity appearances happened online.

From memes about Taylor Swift chugging a drink to Travis Kelce yelling at his coach to Usher's halftime show and Beyoncé announcing new music, we compiled the best internet moments of the night.

Scenes from a viral afterparty

Footage from the Super Bowl afterparty broke out into a number of different memes the day after the big game. Jason Kelce danced in overalls. Taylor Swift and Travis Kelce sang her songs “Love Story” and “You Belong With Me” to each other. Whether chaotic or cute, fans found a way to harness the magic of all these viral moments.

category is: taylor and travis kissing to love story but at 4 different angles pic.twitter.com/F6WwXfjONG

— ava (@thinktayvis) February 12, 2024

Taylor Swift and Travis Kelce celebrate the Chiefs’ Super Bowl victory

The Kansas City tight end hyped up the crowd with a (slightly musical) speech while his pop star girlfriend cheered him on, much to the delight of Swift’s fans online. They shared a long embrace on camera, and the photos immediately started going viral.

📷| Travis Kelce and Taylor Swift pic.twitter.com/iRdxa4DrEj

— The Swift Society (@TheSwiftSociety) February 12, 2024

Taylor Swift chugs

Shots of the pop star’s reaction to the game have been a staple this football season. Whether she’s looking annoyed, nervous or just chugging her drink, Taylor Swift is seemingly always ripe for meme treatment from her fans.

Travis Kelce yells at Coach Andy Reid

A flustered Travis Kelce got heated in a brief conversation with his coach, grabbing his arm and yelling. Though some fans were concerned, others made jokes about the quick but emotional exchange, imagining what Kelce might have been saying to Reid.

HER SISTER WAS A WITCH, RIGHT? AND WHAT WAS HER SISTER? A PRINCESS, THE WICKED WITCH OF THE EAST BRO. YOU'RE GONNA LOOK AT ME AND YOU'RE GONNA TELL ME THAT I'M WRONG? pic.twitter.com/kYuwcJiAeU

— Katie Maraghy (@KatieMaraghy) February 12, 2024

Usher’s halftime show performance resurfaces an old meme

Footage of Usher’s performance at a 2022 NPR Music Tiny Desk Concert went viral again as fans reacted to his halftime greatest hits medley. In the clip, Usher mouths “watch this” while gesturing toward his eyes.

Me: "Usher, you'll never roller skate at the super bowl"

Usher: pic.twitter.com/zOslhPwc5u

— Michael Schwab (@michaelschwab13) February 12, 2024

Beyoncé’s hint about new music gets fans talking

The superstar sent fans into a frenzy after teasing new music in a Verizon ad, which she confirmed shortly afterward. She posted on Instagram that Renaissance Part II will come out on March 29 and released two new singles.

The internet looking for Béyonce’s “new music” after that Verizon commercial pic.twitter.com/IaYNAOxpyj

— bb (@brettxboon) February 12, 2024

Nickelodeon features appearances from faux celebrities

One of kids' favorite TV channels just can’t stop going viral. The SpongeBob-themed Super Bowl broadcast featured appearances from fictionalized celebrities like “Herring Styles” and “Billie Eelish.”

Celebrities on the Nickelodeon #SuperBowl stream. pic.twitter.com/7g7m0EwIRO

— DiscussingFilm (@DiscussingFilm) February 12, 2024

Justin Bieber didn’t join Usher on stage, as fans hoped

Fans were gearing up for an appearance by Justin Bieber during Usher’s Super Bowl halftime show. Usher was Bieber’s mentor at the beginning of his career, and the two collaborated on the song “Somebody to Love” in 2010. Bieber was spotted in Las Vegas with the Kardashians, but he didn’t take the stage.

How justin bieber better be sleeping tonight pic.twitter.com/TCUUatgpd4

— sophia (@swapitdrws) February 11, 2024

Ice Spice poses while her friends cheer

While Taylor Swift and Blake Lively were celebrating a play on the field, Ice Spice struck a pose and looked directly at the camera, becoming a meme for the second time tonight.

Y’all I’m cryingnfnfjj😭😭😭😭😭 pic.twitter.com/yYBv7k3aXR

— ً (@choirgirlshotel) February 11, 2024

Nickelodeon’s coverage of the Super Bowl calls Travis Kelce ‘Taylor Swift’s boyfriend’

The broadcast of the big game on the children’s TV channel has a number of iconic cartoon references, including sideline reporter Sandy Cheeks and commentator SpongeBob SquarePants. One of the most frequently memed shots shows Kelce identified as Swift’s boyfriend, rather than the Kansas City Chiefs tight end.

Nickelodeon’s broadcast 😂😂😂 pic.twitter.com/N752ALKCR5

— Chase Daniel (@ChaseDaniel) February 12, 2024

Jason Kelce chatting with Taylor Swift and Ice Spice

Taylor Swift made it to boyfriend Travis Kelce’s big game with plenty of time to spare — and celebrity pals in tow. A viral photo shows Swift with rapper Ice Spice, known for her bright orange afro, chatting with Travis’s brother, Jason Kelce. It became a meme as people shared what they imagined the artist and football player chatted about.

“what does grrah mean” pic.twitter.com/CsD7LPuVmZ

— tortured poet faith⸆⸉ (@outhewoodsyet) February 11, 2024

Paramount+ glitches

Viewers streaming the Super Bowl on Paramount+ joked about how they had trouble with their feeds frequently pausing and crashing, using memes to express their frustration.

#ParamountPlus trying to figure out why the stream keeps freezing pic.twitter.com/1yDmLJb19A

— Chad Fox (@djchadfox) February 11, 2024

Super Bowl 2024 memes and viral moments: Taylor Swift and Travis Kelce celebrate win, Usher's halftime show, Beyoncé's new music and more. (2024)

FAQs

Who won the Super Bowl in 2024? ›

The Chiefs became the first team to win back-to-back Super Bowls since the New England Patriots in 2004. The game was played on February 11, 2024, at Allegiant Stadium in Paradise, Nevada. This was the first Super Bowl to be held in the state of Nevada.

How much is Travis Kelce worth? ›

Q: What is Travis Kelce's net worth? A: As of 2024, Travis Kelce's estimated net worth is around $30 million. His wealth primarily comes from his football career and related endorsem*nts.

Who won the Super Bowl Taylor Swift? ›

After the Kansas City Chiefs won Super Bowl 58, viewers waited with anticipation to see Travis Kelce and Taylor Swift meet on the field to celebrate the championship.

Is Taylor Swift a billionaire? ›

Swift's inclusion comes after Forbes declared the singer a billionaire in October 2023 and reported her net worth at $1.1 billion. In a rare feat, Swift is the first musician to reach the milestone solely from songwriting and performing.

Why did Taylor Swift pass on Super Bowl? ›

"Taylor is busy with her current tour, she has zero time to prepare a Super Bowl show, she will do it eventually, but she is in no rush at all to do it in Vegas or do it in the next couple of years," a source told the Daily Mail.

Did Mahomes win 2 Super Bowls? ›

In the 2023 season, he advanced to Super Bowl LVIII, his fourth Super Bowl appearance in five seasons, where he defeated the 49ers in a rematch of Super Bowl LIV. With three Super Bowl wins in five seasons, many consider this a dynasty.

Who is most likely to go to the Super Bowl 2024? ›

Super Bowl odds at BetMGM currently price the San Francisco 49ers as +600 betting favorites. The Chiefs, who just won Super Bowl LVIII, are second in the table at +650.

Who did Patrick Mahomes lose to in the Super Bowl? ›

Tampa Bay Buccaneers

Mahomes' lone Super Bowl defeat still stands as the second-most lopsided loss of his career.

Is Travis Kelce a millionaire? ›

That gives Forbes an estimateed net worth of $50 million.

Who is richer Travis Kelce or Taylor Swift? ›

Swift's net worth is estimated at $1.1 billion, while Kelce's is $30 million. Any NFL fan knows Kelce is underpaid, and he is aware of it, too. Kelce isn't just the best tight end, he's one of the league's best receivers.

How rich is Patrick Mahomes? ›

Patrick Mahomes's net worth is estimated around $70 million.

With his career earnings, along with various investments he's made in F1 and the Major League Baseball team Kansas City Royals, Mahomes has some serious change.

Does Taylor Swift like Travis Kelce? ›

In her Time Person of the Year profile, Swift saluted Travis for his determination in making his way into her heart, saying he got her attention when he “very adorably put me on blast on his podcast, which I thought was metal as hell,” and the two started secretly hanging out shortly after, going public in September ...

Who is Taylor Swift sitting with at the Super Bowl? ›

Joining Swift notably was Ice Spice, Blake Lively, and her friend Ashley Avignone (the blonde in the black dress). Donna Kelce was also by Swift. Prior to the game, Kelce spoke about how much money he spent getting his loved ones seats.

Who was Taylor Swift hugging Super Bowl? ›

The hug. Before the game, Jason Kelce, Travis Kelce's brother and Philadelphia Eagles center, visited Swift in her suite and hugged her, making every Swiftie in the world swoon. He stuck around, wearing a “Big Yeti” Chiefs T-shirt (his brother's nickname) and chugging beers.

What celebrity is at the Super Bowl 2024? ›

Taylor Swift, Ice Spice, Blake Lively, Jason Kelce and Donna Kelce. Travis' mother and brother sit behind Taylor, Blake and Ice Spice as they all cheer on the Chiefs at the 2024 Super Bowl.

Who is performing at the Super Bowl halftime show 2024? ›

Usher will take the halftime stage in Super Bowl 58. The primary performer often has special guests help them on stage. So far, only one musical act has been reported to be joining Usher on stage as one of his sidekicks — Alicia Keys.

Who is playing in the Super Bowl 2024? ›

Super Bowl LVIII is set, as the San Francisco 49ers and Kansas City Chiefs will go head-to-head for the Vince Lombardi Trophy in Las Vegas on Sunday. A lot is on the line for both teams. The Niners are hoping to join the Steelers and Patriots with six Vince Lombardi Trophies.

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